Broadband Speeds Increasing?

By Stephen Mason

Regulator OFCOM has launched a consultation running until December to discover ways in which the UK can keep up to date with the speeds of broadband in other nations.

Regulator OFCOM has launched a consultation running until December to discover ways in which the UK can keep up to date with the speeds of broadband in other nations.

The speeds we are currently running on have a natural limit yet expectation and demand will soon outstrip our current capabilities of bandwidth.

In other countries, network speeds of 100Mbps are already being rolled out and some experts are worrying that the UK is falling behind its competitors.

The debate on whether the UK should put a nationwide fiber network in place continues, which would provide users with speeds of up to 50Mbps. But at a cost of up to £15bn is this solution very feasible? OFCOM underlines the fact that no single technology will solve the growing needs for more bandwidth and to this end Virgin Media are currently trialling speeds of up to 50Mbps.

According to OFCOM, current broadband speeds in the UK reach an average of 4.6Mbps, which will be increased to up to 24 when next generation ADSL (named ADSL2+) begins rolling out next year.

Elsewhere in Europe, a 75 year old woman from Karlstad in central Sweden has been thrust into the history books with the world's fastest internet connection. Sigbritt Lothberg's home has been supplied with a 40 Gigabits per second connection, many thousands of times faster than the average residential link and the first time ever that a home user has experienced such a high speed.

Sigbritt, who is the mother of Swedish internet legend Peter Lothberg, has never had a computer before. Lothberg, along with Karlstad Stadsnat (the local council's network arm) has arranged the connection.

Network boss Hafsteinn Jonsson says, "This is more than just a demonstration. We're trying to persuade internet operators to invest in faster connections. [We] wanted to show how you can build a low price, high capacity line over long distances".

Sigbritt is now able to enjoy 1,500 HDTV channels simultaneously. Or if there is nothing to watch there, she will be able to download a full HD DVD in two seconds.

The secret behind this ultra-fast connection is a new modulation technique which allows data to be transferred directly between two routers up to 2,000 kilometres apart with no intermediary transponders. According to Stadsnat the distance is unlimited in theory; there is no data loss as long as the fibres are in place.

Cisco helped with the project, says Jonsson. He says, "the most difficult part was installing Windows on Sigbritt's PC".

For further information, please contact stephen.mason@masoninfotech.co.uk.

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Len Wilton My Website at http://www.jblmarketing.com is dedicated to researching home business ideas and opportunities that can help you start a new home business or grow the one you ready have for more information vsit *** My Website *** My Article Directory More Articles

Finding The Right Products to Sell?

In order to locate products that sell online, we need to understand what people already want to buy. Finding a good choice of idea or product is always accompanied by interfacing the demand for the product in the current market and the level of competition or market share that the product will be having in the long run.

Reading a logic book, university students look for the following: Relevant logic concepts use of simple language, easy to understand and affordable prices. These similar ideas can be applied to Internet Sales as well. After all, the Internet is just another place to sell products. The basic concept of demand is the same there as it is anywhere else, and has been all the time.

What should I sell? What products is hot selling? These are the questions most people are trying to find an answer in order for them to make the definite decision. And if we really want to know the answer to this question, our only choice is to do some research. There are all kinds of twists along the road that may lead you to think you have a high-demand idea. We must be able to understand and satisfy the need, wants, and expectations of our customers on a certain product that they're trying to buy. This three are called the basic needs or minimum requirements in a purchase. Needs are the basic reasons or the minimum requirements consumers are looking for in a product or service. They are called the qualifying or "gatekeeper" dimensions in a purchase. Wants are the determining dimensions among many choices. Expectations, on the other hand, are values or intangibles associated with a product or service. Expectations are actually part of "wants" but they become extremely important when products or services are not differentiated.

The second thing that must be considered in finding "hot" products to sell are the level of competition or the market shares do your product have. Market share or level of competition means the ratio of your brand sales versus the total market sales. While companies would naturally define its target competitors, it is actually the consumers who ultimately decide the competitive frame, or the list related products or services that consumers consider when exercising their purchasing power. We must therefore choose the market segment where we can have a potential leadership or at least a strong challenger role. Because the overriding objective of getting into this business is not just to satisfy the needs and wants of our customers but to do so profitably better than his competition. Otherwise, our competition will end up satisfying the customers better than our own interest.



Third factor to be considered in finding hot selling products is finding out the general interest level about the product. General interest in a product helps us to gauge where our demand and competition numbers fall into the big picture. Simply saying, if there isn't much demand for the product, and there isn't much competition, it would seem that it might not be good a good put up for sale. But the research doesn't stop here; there is one last thing to be considered to exactly find the hot selling products that you've been looking for. We must also learn how others are advertising those products. If there are a good number of them doing so, it may mean that it's a good product to get into. Coming to the last phase of the process is analyzing and evaluating all the information that has been collected. We have to look at all of the data we have collected on demand, competition, and advertising, and make decision as how they all balance out.

And here are several factors or aspects that must be measured: (a) not enough demand means not enough people are going to buy (b) too much competition means not enough of a profit to go around (c) too much advertising drives up the price of pay per click ads, and competition as well (d) not enough general interest, combined with low demand, means there may not be a good market even if there is competition trying to make the sales.

About the Author
Len Wilton My Website at http://www.jblmarketing.com is dedicated to researching home business ideas and opportunities that can help you start a new home business or grow the one you ready have for more information vsit *** My Website *** My Article Directory More Articles

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